Montag, 25. März 2013

Epsilon Capital Management Economy Reviews: Stimulus spending only delays chronic deflation


Epsilon Capital Management Economy Reviews
The huge fiscal and monetary stimulus dispensed in recent years has staved off the onset of chronic deflation. For now.

The deficits created by this spending would be inflationary only if the measures occurred in a period of full employment and created excess demand. That isn't the case in the US, where the large budget shortfalls are a response to private-sector weakness that has depleted tax revenue.

Indeed, even with persistent trillion-dollar deficits and huge monetary-easing programs, the slack we see in the economy reflects the huge size and scope of the offsetting deleveraging in the private sector that I noted in yesterday's column.

Monetary Stimulus: The Federal Reserve and other central banks have been extremely aggressive. First, the Fed pushed the short-term rates they control to almost zero - with little effect. Then it turned to quantitative easing, the enormous purchases of government bonds and other securities that have been tried by the Bank of Japan for years without notable success. The Fed, with its dual mandate to promote full employment as well as price stability, is using a very blunt instrument to try to create jobs.

The central bank can raise or lower short-term interest rates, and buy or sell securities. Those actions have little to do with creating more jobs. In contrast, fiscal policy can be surgically precise, aiding the jobless by extending and expanding unemployment benefits.

Mortgage Rates
The Fed is now buying residential mortgage-related securities as a way to push down mortgage rates and spur housing. But the effect of these measures has been largely neutralised by a number of negative forces, including tight lending standards, low credit scores, "underwater" mortgages, uncertain job security or unemployment and the awareness of consumers that for the first time since the 1930s on a nationwide basis, house prices have dropped substantially and could do so again.

Nevertheless, the Fed is relying on five interlocking steps to increase job creation: First, the central bank buys Treasuries or mortgage-related securities. Second, the sellers reinvest the proceeds in assets such as stocks, commodities and real estate, pushing up prices. Third, higher asset prices have a real wealth effect by making investors feel richer. This, in turn, leads people to spend on consumer goods and services, as well as capital equipment. And last, that spending spurs production and demand for labour.

So far, it hasn't worked as planned. Despite recent improvements, the US unemployment rate, at 7.7 per cent, remains very high by historical standards, particularly more than 3 1/2 years after the trough of a recession. And cautious employers have turned to temporary workers who generally are paid less and are easier to dismiss than full-time ones.

Temporary, Limited Effects: Every round of easing by the Fed has been accompanied by a jump in stocks that lasted only until the next crisis in Europe or the US In addition, the gross-domestic-product bang per buck of new debt isn't what it used to be.

READ MORE:

Freitag, 10. August 2012

Epsilon Enhances Consumer Database with Market Trend Data - Dailymotion

http://www.dailymotion.com/video/xspotq_epsilon-enhances-consumer-database-with-market-trend-data_news

"Starting with data from our survey-based data set, Target Source, which contains behavioral data about people, such as frequent debit card users…we use our profile modeling capabilities to find look-alikes for debit card users across our nationally compiled file," explains Laura Lucido, senior product manager at Epsilon. "It gives marketers tools that exist within our data sets without having to actually build a custom 

Epsilon Enhances Consumer Database with Market Trend Data - Slideboom

http://www.slideboom.com/presentations/593515/Epsilon-Enhances-Consumer-Database-with-Market-Trend-Data

Epsilon, the giant marketing analytics and email marketing technology provider, yesterday introduced the latest addition to its TotalSource Plus consumer database, the Market Trend data dimension. Using a set of compiled data elements about consumers, Market Trend helps marketers identify potential customers whose behavior is most similar to existing customers based on a predictive score. "Starting with data from our survey-based data set, Target Source, which contains behavioral data about people, such as frequent debit card users…we use our profile modeling capabilities to find look-alikes for debit card users across our nationally compiled file," explains Laura Lucido, senior product manager at Epsilon. "It gives marketers tools that exist within our data sets without having to actually build a custom predictive model."


The Market Trend dimension spans six industries (insurance, financial services, telecommunications, retail, publishing, and travel and leisure) and combines data from other dimensions in TotalSource Plus to provide insight on more than 250 million U.S. consumers. In addition to Market Trend, TotalSource Plus includes five other dimensions of data: Demographic, Financial, Lifestyle, Market Indicators, and Trigger. A subsidiary of Texas-based Alliance Data Systems, Epsilon has a client base that includes more than 2,200 global brands, such as Hilton Hotels, Verizon, New York & Company, Kraft, KeyBank, and AstraZeneca. It was also the victim of a security breach last year, exposing the customer email addresses of numerous major companies, including JPMorgan Chase, Citibank, Target, and Walgreens and leading to calls for greater security measures. In contrast to Epsilon's broader offerings, such as income or age-based models, the Market Trend dimension is "exciting because it gives us a way to offer marketing information that's very focused for a specific behavior in a vertical," Lucido adds.

Epsilon Management Capital, Parametric Sound and Epsilon Electronics Sign License Agreement for Hypersound(TM) Technology - Slideshare

http://www.slideshare.net/ynwalton/epsilon-management-capital-parametric-sound-and-epsilon-electronics-sign-license-agreement-for-hypersoundtm-technology

POWAY, CA -- (Marketwire) -- 07/23/12 -- Parametric Sound Corporation (NASDAQ: PAMT), a leading innovator of directed audio products and solutions, today announced a License ...